Herno Laminar SS21: growth in sartorial engineering

In 2012, after two years of research and development, Herno launched the brand’s most technological line: Herno Laminar, a sartorial engineering project created in collaboration with Gore;
It presents garments that are water and wind resistant, breathable and with an aesthetic appeal.

The Herno Laminar SS21 collection is described differently from man’s wear to woman’s wear.

Let’s start with the men’s collection.

The brand says: “Traditional fabrics with a technological character create the new Herno Laminar men’s collection, capable of combining history and innovation, defining a taste that originates and develops from the key concept of sartorial engineering“.

As for the women’s collection, the key concept is couture engineering.

“The new Herno Laminar women’s collection is created to offer a perfect blend of femininity and innovation. The sophisticated and elegant fabrics conceal a technological soul.”

It is also very interesting to watch the video spots and images of this collection.
You can immediately notice that from the video spot (you can find it posted on their IG profile) there is a very strong musical base with kicks and distorted sounds that almost leads to a street feeling with garments, as you can see, that always maintain a certain elegance.

In the stories featured on their IG profile you can also see that the brand wanted to test the various garments in different situations to pass on the concept of technical and super resistant fabric in any occasion, from climbing to ski mountaineering and even touching the water with a wakeboard.

The collection can already be found on Herno’s official website.

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