SOS by SHOPenauer. Interview with Silvia Caroline. Influencer, blogger and writer
With our realities: Wait Fashion and SHOPenauer we set out to give life to increasingly articulated collaborations with Influencers and …
Editors
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Alessia Agus
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Alessia Fazzolari
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Anna Giambelli
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Armida Manna
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Aurora Minio
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Beatrice Panero
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Benedetta De Fazio
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Camilla Bianchi
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Cristiana Avolio
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Cristina Crippa
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Elena Lai
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Elisa Chiaradia
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Erika Nappo
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Francesca Montuschi
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giovanni
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Ilaria Introzzi
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Irene Larussa
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Jacopo M. Golizia
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Jennifer Trovè
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Laura Morone
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Laura Serani
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Luca Ceccarelli
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Luca Cioffi
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Marianna Russo
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Marky -
Marta Colombo
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Oscar Barbini
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Paolo Giustozzi
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Priscilla Cafaggi
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Rachele Lisci
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SHOPenauer Voice
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Silvia Borghi -
Viola Marchesi
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Wait Staff
Interview with Filippo Bisio, a young writer tells us how never to give up!
Filippo, an example of strength, courage, tenacity. Life has put him to the test since his birth. He had to deal with …
Interview with Andrea Grossi, the designer who creates “Digital Couture”
We had the pleasure of meeting and interviewing one of the creative minds of the moment, the young designer Andrea …
Interview with Aurora de Matteis, emerging fashion designer with a thousand souls
A new fashion idea. Sustainable, bold, with character. We are talking about the emerging brand of the fashion designer Aurora de …
Interview at Nicoletta Lo Monaco, founder of Become One
How a fashion brand born today? We had a talk with Nicoletta Lo Monaco, young designer passionate about art and …
Interview with Antonio, Founder and Creative Director of Vaderetro
Vaderetro: a brand that oscillates between fashion, art, culture and research of the past We met Antonio and Hanna, Founder and …
Interview with Tatiana Orlova and Stefano Pugliese, founders of Post Pandemic Tote brand
Post Pandemic Tote is a young artisan brand that creates tote bags with the intention of sharing the green, gender-fluid and …
Interview with Federica Tosi, Founder and Designer of the namesake brand
Federica Tosi: the designer of the brand tells us her story We met Federica Tosi, Founder and Creative Director of her …
MeetTheBrand: Interview to Manuela & Franco, founder of Fragile Cosmetics, ethic and aesthetic
MeetTheBrand is a window on the world of emerging and independent brands in Italy. The time of a break from …
NotOrdinaryTalks: Interview to Adry De Martino: illustration, socials, Tatuaggini Coraggiosi and Rocky Balboa
NotOrdinaryTalks is the one-to-one chat, one of those we rarely do lately. The guests of the format are very different …
“The Timeless Desert”: The March Editorial of Wait! Fashion
Milan and Riyadh meet giving life to "The Timeless Desert", the new editorial by Wait! Fashion The desert is timeless, beyond …
MeetTheBrand: Saeka Skincare, where Japan and Tuscany meets up and
MeetTheBrand is a window on the world of emerging and independent brands in Italy. The time of a break from …
Interview with Tara and Camille, founders of Miræ brand
Tara and Camille tell us the story of their eco-sustainable brand: Miræ We met Tara and Camille, mother and daughter owners …
Interview with Alberto Scotti, Marketing & Content Manager of SUPERFLUID
The aesthetics and success of SUPERFLUID told by Alberto Scotti: Marketing & Content Manager. Welcome to the SUPERFLUID world! We had a …
Brands & Designers
Brands & Designers
Footwear
interviews
interviews
women's shoes
women's shoes
women's shoes
Showroom 999 introduces: Via Roma 15
Via Roma 15's success told by Showroom 999 After last week's appointment, we went back to Showroom 999 to find out …
MeetTheBrand: 1981Lab of Francesca di Palma
Hi Francesca, thank you for accepting our invitation. How was your beauty cosmetics brand born? How was your passion for this …
Brands & Designers
Brands & Designers
interviews
interviews
women's shoes
women's shoes
women's shoes
Showroom 999 introduces: Paloma Barcelò
Paloma Barcelò's success told by Showroom 999 We are in the midst of the Fall Winter 2021 sales campaign and we …
Interview with Angelo Dall’Osso and Tiziana Stancich, owners of Showroom 999
Angelo Dall'Osso and Tiziana Stancich talk about the success of Showroom 999 in via Archimede 10 - Milan After several years …
Interview to Luisanna Mundula, founder of The Indie Beauty Shop
The Indie Beauty Shop is a beauty e-commerce, of carefully selected products, sees the light in November 2020, in full …
Interview with Cristiana Marchi: a young creative director and much more!
Today we had the pleasure of having a stimulating chat with a fashion promise in Italy: Cristiana Marchi. She is many …
Creative chats with: Maela Leporati
Maela Leporati is Stylist and Creative Director based in Milan and founder and fashion editor of Aurevoir Magazine. She also …
NotOrdinaryTalks: Interview to Valentina Leporati, the gluten-free warrior
THE SOUNDTRACK VALENTINA CHOOSE FOR THIS INTERVIEW Just before starting our virtual chat i get a message "Give me a few …
Brands & Designers
Brands & Designers
Eco Brand
Eco Brand
fashion
fashion
interviews
interviews
limited edition
limited edition
new talents
new talents
Interview with Elif Aybars: upcycling at the center of the creative process of her brand e l / i f.
e l / i f . : brand that creates outfits in limited series, unique and made on the basis …
Interview with Andrea Pompilio: Spring Summer 2021 marks the return of the women’s collection
Who The Fuck Is Andrea Pompilio? Only a few days left until the release of Andrea Pompilio's Spring Summer 2021 collection …
Creative chats with: Licia Florio
I met Licia a few years ago, and I was immediately struck by her personality: kind, sunny, but above all …
Interview! Holidays alone, an open conversation with Chiara Maiuri
"What are you doing on New Year's Eve?" How much did you hate this age-old and sickening question? This year …
Interview with Guillaume Philibert, Founder and Creative Director of Filling Pieces
Guillaume Philibert tells us about the evolution of his brand: Filling Pieces Guillaume Philibert is the founder and designer of Filling …
Interview with Hillary Taymour, Founder and Creative Director of Collina Strada
Collina Strada: designer Hillary Taymour talks about brand's success Founded in 2009 by Hillary Taymour, Collina Strada is a brand and …
Interview with Naomi Gunther, founder of the brand Gunther Paris
We were lucky enough to interview Naomi Gunther, a talented young designer, founder of the brand Gunther Paris! GUNTHER is a …
Interview with Alessandro Vigilante: “My clothes? Open windows to the body. “
Today we would like to introduce Alessandro Vigilante, designer and founder of his emerging brand. Alessandro is establishing himself in the fashion …
Interview with Martina Socrate: this is how TikTok became her job
Martina Socrate tells us how TikTok has transformed from a pure moment of leisure to work. We had a chat with …
Brands & Designers
Brands & Designers
fashion
fashion
fashion icons
fashion icons
interviews
interviews
new talents
new talents
Trend
Trend
Interview with Ilaria Norsa, co-founder of the INAN STUDIO brand
We had a chat with Ilaria Norsa, co-founder of the INAN STUDIO brand, a brand of belts attentive to sustainability …
Interview with Isabella Franchi, aka UnghieDellaMadonna
Isabella Franchi tells us about the work that lies behind the great success of UnghieDellaMadonna Isabella Franchi, after her stay in …
Interview with Eleonora Carisi: one of the most influential Italian personalities in the fashion scene
Eleonora Carisi is one of the most interesting names of the fashion system. Her success began in 2010, when she rides the …
Brands & Designers
Brands & Designers
fashion
fashion
fashion news
fashion news
interviews
interviews
new talents
new talents
Interview with Andrea Coli, Founder and Creative Director of Benevierre
Andrea Coli, Founder and Creative Director of Benevierre Andrea Coli is the designer of Benevierre, a brand that combines tailoring with …
Interview with Nima Benati: the under 30 photographer who makes us dream through her shots
Nima Benati talks about herself to Wait! Fashion. Nima Benati, class of '92, is an Italian photographer who made her way …
Interview with Angelica Oprandi, co-founder of the Made in Italy knitwear brand Mirella De Mori
We had a chat with Angelica Oprandi, one of the two founders of a Made in Italy knitwear brand, Mirella …
Brands & Designers
Brands & Designers
Eco Brand
Eco Brand
fashion
fashion
interviews
interviews
new talents
new talents
Shows & Events
Shows & Events
Trend
Trend
Interview with Pietro Migliucci, founder of the sustainable brand 10 05
We chatted with Pietro Migliucci, a designer from Campania who launched a sustainable brand in 2019, Modus Vivendi, today renamed …
Interview with Kai. The fashion designer, artist and stylist who is bringing Wait! Fashion to China
It had been a dream in the drawer for many years. Being able to bring Wait Fashion to China. Or …
Interview to Bogdan Kass, founder and creative director of the conceptualist brand KASS
The vision of the fashion system through the eyes of the young designer who challenges and creates future trends. KASS is …
Accessories
Accessories
Brands & Designers
Brands & Designers
fashion
fashion
interviews
interviews
Trend
Trend
Trend
Interview with Valentina Giammarco, the founder of the brand “The Beatriz”
We interviewed Valentina Giammarco, the founder of a beautiful Made in Italy brand of couture headbands, The Beatriz. Hi Valentina, it …
Brands & Designers
Brands & Designers
Eco Brand
Eco Brand
fashion
fashion
interviews
interviews
Trend
Trend
Interview with the founders of Aequem: a sustainable fashion e-commerce
We had an interesting conversation with Ieva and Magda, the founders of Aequem, a sustainable fashion e-commerce . Take a …
Interview with the designer Caterina Moro: passion, made in Italy and creativity
I had the chance and luck to have a wonderful, interesting and stimulating chat with Caterina Moro, a designer from …
Interview with Elisa Soldini and Lucia Padrini: the founders of the Kimonorain brand
We had the opportunity to talk with Elisa and Lucia, the founders of Kimonorain, about behind the scenes, the creative …
Vision Of Super: the street- luxury brand of the future completely Made in Italy
Today we report the talk we had with the founders of the Luxury Vision of Super street brand: Dario and …
Interview with Ninì Tirabusciò: beyond the legs there is more
49.5% = Women who occupy a stable job 19.3% = Women in charge of government in European countries (only 6 out …
Lisa Borgiani Interview: when a question reveals who you are
Giorgina, unemployed, Syntagma Square, Athens, 2019. Europe is THE PEOPLE And I ask myself: how does the expression of a face …
Amotea, the Italian romance. Here the interview to the designer, Diletta Amodei
Amotea is an intimate and personal permeated by a lively, brisk romanticism and an intense and conscious feminine strength. Lightness and …
The interview to the founders of ROD Almayate, the irreverent jewelry brand
Originality, irreverence, craftsmanship: That's ROD Almayate, the brand who turns everyday objects into Made in Italy accessories. After talking to you about …
Interview with Chiara Cascella, founder of the beauty brand Espressoh
Today we have a chat with Chiara Cascella, the founder of Espressoh, a made in Italy beauty brand that has …
The Last Dance: the documentary about Michael Jordan and the Chicago Bulls is finally online
From midnight on 20 April the first two episodes of the documentary about Michael Jordan, "The Last Dance" are finally avaiable on …
Brands & Designers
Brands & Designers
Brands & Designers
fashion
fashion
fashion
interviews
interviews
interviews
Interview with Emma Rowen Rose
During this quarantine we had a chat with Emma Rowen Rose, the founder and creative director of Rowen Rose, a …
Brands & Designers
Brands & Designers
Brands & Designers
fashion icons
fashion icons
fashion icons
interviews
interviews
interviews
Trend
Trend
Trend
Martin Margiela returns to be talked about himself with the new documentary film, this time “In His Own Words”.
“Have you said everything you wanted to say in fashion?” “No.” These words are the end of the most anticipated fashion …
Interview with Michela Gattermayer guest of the Future Vintage Festival 2019
THE FASHION DIRECTOR WILL BE A HOST IN THE 10TH EDITION OF THE FESTIVAL Michela Gattermayer is one of the guests …
Interview with Markus and Daniel Freitag Freitag founders
THE BRAND FOUNDERS TALK ABOUT BEGINNINGS AND THEIR PROJECTS FOR THE FUTURE We all know Freitag. But how was it born? …
Interview with Garage Nouveau’s founders: made in Italy fashion between quality and research
More than twenty years have passed since Elisa Zara, head designer, and Massimo Longon founded together Garage Nouveau. In the …
Mauro Grifoni on Covert, the fashion project between made in Italy and aesthetic independence
Words define Covert, a workshop in which young designers create clothes for men and women, thinking about their identity, culture …
Interview with Alexandra Tapu: when fashion is comfort and creativity
A dreamer, able to create life around her alone, trying to always be the center of attention. This is the …
WOLM: an interview with the founders of the Italian streetwear brand
I fondatori del brand WOLM We followed with Waitfashion the birth and the development of WOLM, one of the most interesting …
NEXT OPENINGS: Sneakers Room arrives in Puglia, with the touch of the best international sneaker-stores
There is a great excitement in the world of sneakers, also in Italy. In recent years, trainers invaded even the …
SHOPenauer stores: interview with Raffaella Volpi, owner of Volpi Donna in Modena
Volpi Donna is one of those realities that are increasingly rare, in Italy and in the world. And for this …
A NEW INTERVIEW WITH FAREWELL FOOTWEAR, BETWEEN NEW MODELS AND EXPERIMENTATION
Novelty is no longer a fundamental aspect in fashion. By now it is repeated too often that everything has already …
FROM KIEV: THE EXCLUSIVE INTERVIEW WITH GIBSH’S DESIGNER
He knows what he wants Dimitrij Gibshman, a young Ukrainian fashion designer. He showed it a year ago when he founded …
SUSTAINABLE FASHION: INTERVIEW WITH ECOALF’S FOUNDER JAVIER GOYENECHE
It is certainly not new a fashion brand that seeks a more sustainable approach in terms of production. But it …
PROSAC ALWAYSMILE: THE INTERVIEW. HOW TO BECOME IN 3 YEARS ONE OF THE MOST ORIGINAL AND REQUESTED ITALIAN ACCESSORIES BEAND
About a year ago, we told you about the story of Prosac Alwaysmile. A brand of accessories made with much …
QUALITY, OR PENCE 1979: INTERVIEW WITH DORA ZECCHIN
There is a fixed point on which Pence 1979 fashion revolves around: the quality of the materials. Everything else, style, look, …
INTERVIEW WITH OU NON’S FOUNDERS, BRAND AT ITS FIRST COLLECTION
Ottavia Vianson and Nicola Voltolini. She is an illustrator and responsible for creating unique prints. He is a designer, the …
INTERVIEW WITH CARLO ZANUSO: LIFESTYLE ACCORDING TO POMANDÈRE
Lifestyle. It seems easy to say that it is possible to create it independently of the fashion, trends, what is …
SHOPenauer stores: interview at Amedeo D., the history of urbanwear in Milano
It is a great pleasure to see historic stores such as Amedeo D in Milan entering SHOPenauer project, the site …
INTERVIEW WITH DRYCLEANONLY: FASHION BETWEEN VINTAGE AND HAND MADE
From Bangkok to the whole world. It is the road that is building DRYCLEANONLY with a well-defined fashion idea: to …
ETHIC AND FASHION: INTERVIEW WITH THE WHITE BRIEFS’ PETER SIMONSSON
Everything started with a white briefs, in the south of Sweden. The year, 2009, is that of the foundation. The …
FROM ROME TO MADONNA: INTERVIEW WITH ALESSANDRA CAPPIELLO FROM MORFOSIS
She opened her brand thirteen years ago. In this decade she has managed to grow and to place her collections …
FASHION BETWEEN ART AND FUNCTIONALITY: INTERVIEW WITH PAOLO ERRICO
A sophisticated project, intrinsic and extrinsic qualità, a concrete and personal aesthetics and a conscious eye to the market. The key …
FAREWELL FOOTWEAR: THE INTERVIEW WITH THE FOUNDERS OF THE BRAND THAT MADE ESPADRILLAS THE CURRENT TREND
Fashion has among its features to be temporary. It is an instant. And not all brands are good at exploiting …
FASHION BETWEEN QUALITY AND MARKET NEEDS: INTERVIEW WITH FEDERICA TOSI
She has precise ideas. If in this regard it sums a great knowledge of the most valuable materials and a …
TO STYLE SERVICE: INTERVIEW WITH VICTORVICTORIA
When sartorial and design coexist in a balance of fabrics and shapes, creating a precise style. Victorvictoria is all this, …
FROM THE PAST TO THE FUTURE: INTERVIEW WITH ELEONORA MOCCIA FROM TRENTA7
It all starts from a family memory, from a fatherly object. A trace that started the career as a designer …
DREAMING FASHION AS ART: INTERVIEW WITH YULIA YEFIMTCHUK
An independent women's fashion brand, a strong artistic and aesthetic component. A path faced on the sidelines, in the research, …
FASHION AS RESEARCH: INTERVIEW WITH TVSCIA’S ELISA SOLDINI E LUCIA PADRINI
Fashion is also awareness. Of how the world works, you might say, but not all. TVSCIA carries out a careful and …
MYDA BRINGS GRILLS, DENTAL JEWELRY, TO ITALY. ARE WE FACING A FUTURE BIG TREND?
Always looking for new trends and forms of expression, Wait team came across a new Italian project that really impressed …
WEAR AND SEE. INTERVIEW WITH POSHEAD’S ANTONELLA FALASCA
Discover, create, design, and finally merge. This is the path that Roman designer and founder of Poshead, Antonella Falasca followed. …
MADE IN ITALY SHOES BEWTWEEN CRAFTS AND CULTURE: INTERVIEW WITH BARBANERA’S SERGIO GUARDì
Four brothers who believe in made in Italy. Four personalities who have come together to establish in 2011 a brand …
THE INTERVIEW. SUPERFLY DELUXE CREMONA, THE FIRST FRANCHISING BY SUPERFLY DELUXE
Superfly Deluxe is one of the historic names of Italian urbanwear. A name that in addition to launching new brands …
INTERVIEW: FROM GUATEMALA TO ITALY. ANDREA INSUA’S BAGS
Identity as the meaning of being: I am. Awareness as a synonym of knowledge and thus, culture: knowledge. These two …
KESIA CONCEPT, OR “LUXE À PORTER”. INTERVIEW WITH: CARLA MORGANTINI FRANCISCI
Luxury as matter, contemporary allure and pop appeal. This is Kesia Concept's world, a jewelry brand born from the creative …
INTERIVEW. FROM WHITE, BUCOBIANCO: BETWEEN DREAMS AND REALITY
Painters, writers, filmmakers. Many creative people have made their dreams a cultural product. Hieronymus Bosch with the "Garden of Earthly …
INTERVIEW. GIUSEPPE BUCCINNÀ: FASHION BETWEEN CRAFTSMANSHIP AND ART
Art, nature and knowledge. Furthermore, a very important element: awareness. These four categories, separated but that touch to feed on …
CREATIVE DIALOGUE. INTERVIEW WITH VICTORIA/TOMAS DESIGN DUO
"The pair means a man who lives a woman, a woman who lives a man". So wrote Romain Gary (Roman …
SARTORIAL IRONY. INTERVIEW WITH MATTEO LAMANDINI
There are stories apparently already written . All, we do not know how, is decided. But every so often it happens that …
REBEL TRADITION: THE SHOES SIGNED JOE NEPHIS
Destroy the stylistic rules without denying the arts, the techniques. This is Joe Nephis, Italian brand of shoes also unisex …
THE INTERVIEW. CONCRETE, ITALIAN STREETWEAR SMELLS OF METROPOLIS
A few weeks ago Concrete brand entered Wait Order, our online showroom. As a number of emerging brands that are becoming …
PROJECT PLASTIC. INTERVIEW WITH WEST NAPLES’ FEDERICO CALVARUSO
A collaboration between fashion and innovation. These are the soul of the new project created and distributed by West Naples' …
MODERN GLOVES. INTERVIEW WITH ARISTIDE’S FOUNDER BERTRAND MAHÉ
Remain fascinating to hands working an accessory, glove, and make your own creative story. This is Aristide's zeitgeist, a brand …
BE REVERSIBLE! INTERVIEW WITH OHMAI CREATIVE TEAM
A new product, a new philosophy. With this, too, a new history of challenges and unexpected ideas sometimes necessary to …
FROM VENICE TO AFRICA. INTERVIEW WITH CHIARA FURLAN
Travels often donate the essential creative inspirations to achieve an artist's work. And so it was born the Africa spring/summer 2016 collection …
FROM WHITE MILANO: INTERVIEW WITH MARGARITA PHILOSOPHICA DESIGNERS
From Sicily to conquer Milan. Margarita Philosophica was certainly one of the most interesting brands that participated at White during …
FROM WAIT! ORDER: INTERVIEW WITH CATERINA KARAZISSIS OF TRAMA GIOIELLI
Discreet luxury and unique personality. So, Trama Gioielli - a brand founded two years ago by Catherine Karazissis - are. After …
INTERVIEW WITH ALESSANDRO DEL PIERO GUEST AT WHITE FOR AIRDP STYLE
When you are number one in all directions, in all fields. When you are real, over things, over the visibility …
FASHIONABLE TRAVEL. INTERVIEW WITH MARTA CUCCINIELLO
Travel and fashion. It is not a new inspiration in the fashion world. Yet it becomes if you do so …
Launched in 2005, Wait Fashion is the first Italian web magazine focused on fashion, urbanwear and contemporary culture.
Always looking for new talents and trends in the fields of fashion, streetstyle, art and music, today Wait Fashion evolves into a modern platform that can represent a real lifestyle for those who want to discover the best of contemporary world.Recent Posts
