Children’s sandals? Take a look at the offer of the Primigi brand!
Sandals are a must in summer, and this doesn't just apply to adults. In fact, even children need to pamper …
Editors
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Alessia Agus
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Alessia Fazzolari
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Anna Giambelli
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Armida Manna
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Aurora Minio
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Beatrice Panero
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Benedetta De Fazio
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Camilla Bianchi
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Cristiana Avolio
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Cristina Crippa
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Elena Lai
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Elisa Chiaradia
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Erika Nappo
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Francesca Montuschi
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giovanni
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Ilaria Introzzi
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Irene Larussa
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Jacopo M. Golizia
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Jennifer Trovè
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Laura Morone
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Laura Serani
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Luca Ceccarelli
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Luca Cioffi
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Marianna Russo
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Marky -
Marta Colombo
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Oscar Barbini
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Paolo Giustozzi
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Priscilla Cafaggi
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Rachele Lisci
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SHOPenauer Voice
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Silvia Borghi -
Viola Marchesi
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Wait Staff
Women’s bags: trendy models for S/S 2024
There is an accessory that returns as a protagonist every season, essential for enhancing the figure and making the outfit …
Loro Piana accused of not paying its indigenous workers in Peru
"Our excellence": this is the value proposition found on Loro Piana's official website under the "viçuna" section. And indeed, how could …
Meet the brand: Halíte – make it salty!
Essential, but precious. Casual, but well-groomed. Simple, but refined. The multifaceted soul of HALÍTE embodies all these aspects, just like …
Dialogue between art and fashion – the Renaissance of Ferragamo
Very profound creative paths and exchanges intertwine between art and fashion. Two worlds constantly evolution and contamination that have always …
ETRO: all the iconic bags of the Maison
ETRO is an Italian brand that was born in 1968 as a textile company and since then has maintained a …
The 60s in the co-lab “La Vacanza” by Donatella Versace and Dua Lipa
Donatella Versace and Dua Lipa together for Pre Fall 23 to celebrate the Italian summer. The co-lab between fashion and …
Meet the brand: Tu Lizé – military meets romance
Today we at Wait! Fashion met Beatrice Selini and Camilla Lorenzi, cousins from Bergamo, founders and creative directors of Tu …
Fashion and design: an open dialogue
From the very early 60s, the artistic dimension that followed the economic, artistic and scientific renaissance saw fashion as the …
Schiaparelli: the prêt-à-couture by Daniel Roseberry for FW23
Art and fashion? A combination well known to the wider public, but which still clashes in dealing with everyday life, …
The journey home of Burberry in the first campaign by Daniel Lee
A few days after the debut of Burberry's new creative direction entrusted to the Englishman Daniel Lee, the brand releases …
Hooded dresses: a trend from 80s
For all those who lived through the 80s, Grace Jones, a well-known Jamaican singer, was not only a charismatic figure …
The marvelous world of Louis Vuitton and Yayoi Kusama
For Louis Vuitton 2023 is all about color and timeless beauty. The collaboration between the Japanese artist, Yayoi Kusama, and the French …
Director’s Cut: the rebels masters for Saint Laurent
At a time when the image is everything, there are those who make it speak, but above all the "dress". …
The creativity between rules and flair
In an ongoing debate on creativity, one still wonders how many forms and expressions of it exist. The answer cannot …
The return of ‘’Timeless’’: Gucci Valigeria and the debate on the time
The journey: a recurring theme in the fashion imagination. A waterproof box capable of transporting the imagination to the doors of …
Forever Valentino: story of a legacy
A promise lasts forever. And it is in this timelessness that Valentino classifies his creations, carrying on his promise, that …
The most iconic invitation ever
There are no missed calls to a show when knocking on the door is a paper, material, virtual invitation that, …
Kanye West: genius and recklessness?
Genius and recklessness? Perhaps, now, it would be more correct to reformulate this mutable binomial, dividing the words, already of …
The names of London Fashion Week that we don’t hear enough about
Contrasting, haughty, sometimes unscrupulous: London is the home of pure experimentation made of creation and mystification of the concept of …
Salvatore Ferragamo becomes just Ferragamo
History repeats itself: after Hedi Slimane who back in 2012, upon his arrival at the then Yves Saint Laurent, changed …
Interview with Anja Zecevic, the emerging designer who launched a new concept of genderless and modular boots
This interview with Anja Zecevic is not a normal interview for me. I have known Anja for several years and …
The best of Paris Couture Week
Some consider the haute couture the occasion to display the know how of the ateliers, while others think that it …
BIG AND FLORENCE SHOWROOM presents: COTAZUR women’s beachwear with an Italian DNA that sets the trend
The world of beachwear, especially the female one, has always represented a fascinating world for us, in some ways mysterious. …
Summer 2022: the best sandals for every fashionista
Hot weather, sun and summer means only one thing… it’s time to go shopping for a new pair of sandals. From …
BIG AND FIRENZE SHOWROOM presents: Nineinthemorning, from trousers to total look, here is one of the cult brands of the moment
BIG AND FLORENCE SHOWROOM presents: NINEINTHEMORNING. The Florentine showroom very dear toWait Fashion led by the spouses Gianmaria Brini and Cristiana Andreoli, …
Luxury upcycling
The term upcycling is often associated with recycling but, in reality, they have different meanings. It was coined in 1994 …
Gavor: fashion beyond appearance
«Gavor was born to express themselves and their own body with freedom and personality.» This is the first sentence that can …
KUON: beautiful things remain beautiful
KUON is a Japanese brand created by Shinichiro Ishibashi. After the apprenticeship with an established tailor in Tokyo, the designer worked …
The collaboration between Nike and Travis Scott will arrive on the 27th of May
After a few months of stand-by, Nike and Travis Scott have announced that their highly anticipated collaboration will be released …
The come back of Punk aesthetic
Born in London in the end of the 70s, Punk Style is about to come back to our wardrobe. Pins, chains, …
The return of CONCEPTS and Nike SB: the Nike Dunk Low “Orange Lobster” will be here soon
The streetwear brand CONCEPTS has made many collaborations over the years, but the one created with Nike SB, the skateboarding …
A COLD WALL X Converse
A COLD WALL is a recently born British brand founded in 2005 by the very young designer Samuel Ross. Samuel …
The power of the colour pink: Jacquemus, Valentino, Balenciaga
Thinking about the last season of fashion and to the various marketing campaigns and runway we can find a constant: …
Crazy for WACKO MARIA’s shirts
Founded in 2005 by former J-League soccer players Keiji Ishizuka and Atsuhiko Mori, WACKO MARIA is a Japanese brand known …
Rhuigi Villaseñor, Rhude’s designer, and Zara created RHU
A few months after his appointment as creative director of Bally, Rhuigi Villaseñor amazes us with a new project: RHU. …
Jacquemus collaborates with Nike
A new collaboration between a luxury and a sportswear brand is coming. Simon Porte Jacquemus announced the partnership between his brand …
Golden Goose’s sneakers turn sustainable: Yatay Model 1B
The iconic white sneaker is realized following principles of sustainability and low impact on the planet. Golden Goose presents “Sneaker …
Eurovision 2022: best looks
On the 14th of May, was held the 66th edition of the Eurovision Song Contest at the Palasport Olimpico in …
Biker jacket: a timeless classic
As every year also during this spring the climate loves to change! You go from hot mornings to cool evenings …
Santart: art is a jewel
Santart is a Made in Italy artisan brand born from the creative minds of Maria Ricco and Moreno De Lauri, two …
The genius behind celebreties looks
Some celebrities are real fashion icons. Even if the paparazzi are sometimes impolite, they give us constantly contents about how our …
Do you have to wear a gown to an elegant event? The jumpsuit is more fashionable
It's almost the day of the elegant cocktail party you've been invited to but you don’t know what to wear: …
Kristin Mallison and the art of upholstery
During the day she works in a company that produces custom-made curtains but in her free time she uses fabrics …
Blanco runs wearing just his underwear for Calvin Klein
Blanco is the protagonist of Calvin Klein’s latest publicity stunt. The American label asked to the artist, that recently won the …
SHOE opens its first flagship store in Milan
Situated in the middle of Brera district, SHOE opens its first flagship store in Milan. The brand, with its over …
Eco and Cool. Wait Fashion presents: the blog Impercfect Idealist and the brands Stan Clothing e An Erin
Here we are again with a new appointment with Eco and Cool, the column that teaches you how to be …
Dior’s pre-fall 22 fashion show in Seoul
What happens when a maison with a solid heritage such as Dior meets Korean street style? Dior staged the pre-fall 2022 …
How to style the new Uniqlo x Marni capsule for an everyday look
A draped skirt in a vibrant edition of a pink tartan print. Shirts in bright colors, with little or maxi flowers …
Will Jerry Lorenzo be Virgil Abloh’s heir to Louis Vuitton?
After the tragic loss of the creative genius behind Off-White, Virgil Abloh, many wondered who would be able to carry …
The best outfits of the first weekend of Coachella
It was 2019 when Billie Eilish performed on the Coachella stage for the first time, bringing her style characterized by …
“Bridesmaids”: Vera Wang gives a dream to the wedding guests
When it comes to bridal fashion, mentioning Vera Wang is a must. Since her beginnings, the American designer has allowed …
Guide to the perfect bikinis for summer 2022
The Easter holidays are behind us and we feel that the warmer season is approaching: the air is changing, the …
Bags: trends for spring/summer 2022
Have you ever thought about holding an half-moon on your wrist? This bag will become a dream for those who …
Eco and Cool: Wait Fahion presents the brands: BEEN London, Kings of Indigo and Left Edit.
Wait presents... cool and eco-friendly brands that respect the environment and follow the latest trends. One of the main problems in …
LOEWE x Spirited Away: a capsule collection we never really forget
"Once you've met someone you never really forget them. It just takes a while for your memories to return" This is …
Sororité: the vintage lingerie most loved by stars
Sororité Vintage was born as an online shop of vintage lingerie with luxury selections ranging from the Dior’s white lace …
Fantabody: discover the SS22 collection
Summer is coming! Are you ready for swimsuit season? Fantabody, the Made in Italy brand founded by Carolina Amoretti, launched …
A successuful marriage: Malone Souliers X Bridgerton
Malone Soulier is a French brand, which has made handcrafted shoes its leading product, has recently collaborated with Bridgerton, the …
N°21 creates two capsule collections with Nensi Dojaka and Alfredo Cortese from AC9
Alessandro Dell’Acqua, creative director of N21, has faith in new generations and has released two capsule collections in collaboration with …
Ruve: the brand that wants to change beauty standards
Women, art and sound are the key words to describe the French brand Ruve, born from a group of friends …
Louis Vuitton Manufactures: behind the scenes of Vuitton world
Louis Vuitton Manufactures, published by Assouline: it is a book that tells about ateliers and artisans, opens a door to …
Jiyong Kim and the sun-fading technique
The designer from South Korea Jiyong Kim has worked for luxury brands such as Lemaire, Mihara Yasuhiro and Louis Vuitton, …
Iris Apfel x H&M: the collection is sold-out already
The collection of H&M in collaboration with Iris Apfel released on 31 March 2022 is already sold-out. This is another success …
CCP Drip Shoes: luxury that breaks the mold
Carol Christian Poell's hand has always been known for going beyond the limits imposed by conventional fashion. What a better …
Y/Project’s Spring/Summer 22 collection
Y/Project’s Spring Summer 22 collection presents a sophisticated variety of shapes and silhouettes. Glenn Martens’ design focuses on the construction …
The”Ugly Shoes”: a new trend and what they really are
Among the footwear news, a new trend is emerging: the ugly shoes. But what are they really? Ugly shoes are a …
Saucony Originals’ collaboration with COLIAC
The Saucony Jazz Court, launched for the first time in 2021 and immediately became a must-have, is re-interpreted in collaboration with …
Dyson Zone: new headphones of Dyson.
Dyson never fails to amaze, the well-known English company is quite well known in the field of household appliances: products …
Begonia: Kith’s Capsule Collection
The Spring 2022 collection released by Kith on 11th February has a really wide assortment of products. To attract our …
Kith x Clarks: a never ending story
Once again Kith collaborates with Clarks Originals, adding to the sneakers released on 11th February, during the Spring 2022 collection, …
Return to 2000’s. Fila x VR46
A hymn to free spirit, friendship and sport is the FILA collection, which joins the VR46 Riders Academy, founded by …
Gallery Department’s surprise return thanks to Lanvin
Gallery Department returns to surprise through a second collaboration with Lanvin. The partnership is impressive not only because of the mysterious …
Etro’s virtual fashion show
Is it a fashion show or a video game? Etro presents its new collection during the first edition of “Metaverse fashion …
London: Gucci Fashioning masculinities at V&A Museum
Numerous exhibitions of various kinds have passed through the V&A Museum in London, as the history of the museum intends: …
The trend of the early 2000s miniskirt
Low rise and super short... this is how to describe the most popular skirt for next season. The trend of the …
Discover VISVIM SPORT line
VISVIM is a Japanese label founded by Hiroki Nakamura in 2001. The brand is based in Tokyo, and has stores …
Monigotchi: the video game becomes an accessory
Do you remember Tamagotchi? For the younger generation, or for those who simply don’t remember, it was a Japanese portable …
Lemaire FW22
Lemaire is the personal project created in 1991 by the French designer Christophe Lemaire, who, in the meantime, worked with …
Adidas x Fear of God: what to expect from their collaboration
During these days became viral on the web a photo showing a Triple S Balenciaga sneaker, revisited with the addition …
New FW22 collection by ERL
We already introduced ERL, an American brand created by Eli Russell Linnetz, in this article published on 24th November 2020. If …
Gucci Nojum, new collection, new interpretation.
The new Gucci Nojum collection is part of the larger Gucci Love Parade collection: presented in 2021 in Hollywood, with …
Veja x Marni, playful collaboration.
Veja has stood out in recent years for the minimalism of its sneakers: this minimalism must now be "forgotten", let's …
Ralph Lauren exclusively for HBCU
Ralph Lauren is famous among luxury brands for bringing to the stage through the fashion pieces of American history. The new …
Interview to DADAMAX: unique pieces made even more unique
DADAMAX is a unique upcycling brand, born in 2016 from the creative idea of Dafne Maio. The items available on her website, …
Formy Studio’s growth
We already mentioned Domenico Formichetti in this article in 2020, but his brand Formy Studio has grown so much in …
La Galerie Dior
Number 11 bis of Rue Francois houses the Dior “Galerie”: a white marble staircase allows you to pass through a …
Discover Garment Workshop waiting for its next drop
Garment Workshop is a brand born from the creative idea of Federico Barengo who, with his 285.000 subscribers on his …
Dolce e Gabbana Sunrise collection
Dolce and Gabbana have an unmistakable style, their prints and designs as well as the silhouettes of the dresses are …
Craig Green, new collection for Moncler
Craig Green and Moncler arrive at their sixth collaboration. Details of this renewed union between the Italian-French maison and the …
Special Edition signed Dapper Dan x Gap
Dapper Dan is one of the most famous New York stylists thanks to his introduction, in the world of high …
Polo Ralph Lauren’s new collection
Ralph Lauren presents the new Polo Sport Academy collection, which combines classic sports style with a colourful and vibrant aesthetic …
Learn everything about SupremexBurberry collaboration
Supreme is back with a new collaboration, this time with the luxury brand Burberry. After the various previews and the official …
Valentino and Pantone collaboration in the FW22-23 collection
Out of 81 looks, 48 are characterized by total pink shades. What else could be expected from the Valentino fall/winter …
Balenciaga’s tribute to Ukraine
We’ve talked a lot about Balenciaga lately. Both for the highly anticipated show that was held yesterday, Sunday, March 6, …
Will Drake’s Air Force 1 ever drop?
Nike collaborated with rapper Drake on a pair of sneakers coming out in March, the NOCTA Hot Step Air Terra. …
Balenciaga invites to its next show with an Iphone 6
Demna Gvasalia is already known for his ways of thinking outside the box and even this time he did not …
The collaboration between Gucci and Adidas has been unveiled
During Milan fashion week, Gucci unveiled its collaboration with Adidas. In a fashion show in the setting of a room completely …
The debut of the “Undyed Collection” by The North Face Urban Exploration
After the latest release of the Fall/Winter 2021 capsule collection, The North Face Urban Exploration debuts with a new concept …
Launched in 2005, Wait Fashion is the first Italian web magazine focused on fashion, urbanwear and contemporary culture.
Always looking for new talents and trends in the fields of fashion, streetstyle, art and music, today Wait Fashion evolves into a modern platform that can represent a real lifestyle for those who want to discover the best of contemporary world.Recent Posts
