Love is all we need? The Fondazione Prada' surveys

“Love Stories – A Sentimental Survey”

The project in collaboration with Francesco Vezzoli

When we remember this phase 2 we will certainly think back to what left us with a state of initial freedom of movement: once again, love </ em >.

But after all we’ve been through, does love still exist? Will it be what will save us, that we believe and trust with? Has anyone ever wondered what vision people have today of love and life in general?

Once again art comes to the rescue of man and this time he does it in a completely new way, perfectly adapting to the situation we are experiencing: surveys on instagram stories.

The idea is to experience a new territory of sharing of ideas , visions and impressions on love , sex, identity, body, solitude, l belonging, the future.

“Love Stories – A Sentimental Survey” is a project born from Prada Foundation and from the inspiration of the artist Francesco Vezzoli < / strong>, aimed at exploring the emotional, loving and psychological state of a vast online community through the language of social networks.

From ’11 May the Instagram account of Fondazione Prada </ a > will put Italian and non-Italian followers in front of a crossroads: under an image selected by the artist, which will span the infinite manifestations of love celebrated from auteur cinema to pop-photos , a double caption in English of short words will appear: which of the two versions is the best? Which is the one that “ resonates ” better in these days of semi-quarantine?

The simple binary logic of the polls must not deceive and suggest that even the “ game ” is light. Rather. “ Love Stories ” wants to force Instagram’s “instant” nature by transforming it into a virtual place of social investigation , artistic reflection and intellectual provocation.

The fifty of questions associated with the images will be accompanied by a specific “soundtrack” every week: arias of lyrical works that celebrated love in all its happy, tragic, denied combination.

At the end of each week, the results of the survey will be published and commented by a personality from the world of culture, art, fashion, cinema, music, TV.

It will be their task, through a text, video or other creative contribution, to try to decipher the answers, interpreting the moods and emotions of the participants.

We will therefore try to sketch a partial portrait of our society, what will emerge? Fear or desire to restart?

We just have to give free rein to our thoughts and let our unconscious vote, if during this phase 2 we cannot rely on love , at least let’s rely on art .

Egocentricamente Nico: viaggio nell’arte del performer Nico Vascellari

Posted By

Viola Marchesi

Viaggiatrice e aspirante fashion designer. La creatività e il mio spirito libero sono ciò che meglio caratterizza il mio essere, un concentrato di positive vibes. Ho iniziato a scrivere quasi per gioco ma ho scoperto che mi piace più del previsto.